Articles

August 22, 2020
Is Facebook Using Your Website to Profit from Helping Your Competitors?!

You're Suspect Facebook! As a technology consultant, I try to pay attention to things that happen to me on a daily basis which may help my clients. For a while, I've had a suspicion that Facebook was using some of my client's trust in an unacceptable way. I had this feeling that Facebook was using […]

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September 5, 2017
Optimize Your Remarketing List By Excluding Unlikely Potential Customers

I am often asked to run Google Adwords campaigns for a client.  In these Adwords campaigns, we drive traffic to a landing page for a specific product or service we are trying to sell.  In tandem, we also implement a remarketing list to then follow those visitors that don't purchase the service right away.  So our […]

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